Visualsirc

Client:	Amber Angles
Date:	August 2024

The Project

Amber Angles is a luxury brand specializing in high-end cosmetics and perfumes. Our goal was to create a brand identity that reflects the elegance, sophistication, and exclusivity of Amber Angles products. The project focused on designing a timeless logo, sleek packaging, and an overall brand experience that resonates with the elite target market.

Work Process

Our creative process involved in-depth brainstorming, conceptualization, and a multi-phase development approach to ensure brand excellence.

Research

We conducted extensive research to understand the luxury cosmetics and perfume market, focusing on competitors and identifying trends in elegance and sophistication. Additionally, we analyzed consumer preferences to create a brand identity that speaks to Amber Angles' elite clientele.

Concept

The concept phase was driven by the desire to create a sense of timeless luxury. We explored various design directions that emphasized minimalism, elegance, and the premium nature of the products. The end goal was to make every touchpoint of the brand, from packaging to digital presence, exude refinement and sophistication.

Development

In the development phase, we created high-fidelity mockups for the logo, product packaging, and marketing materials. The focus was on maintaining visual consistency across all platforms while ensuring the products’ luxurious appeal. Final iterations included meticulous details in typography, color selection, and material choice to enhance the premium feel of the Amber Angles brand.